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Yahoo Revamps Its Small-Biz E-commerce Platform

Yahoo has revamped its Merchant Solutions e-commerce platform, with an emphasis on immediate sales results for merchants.

Yahoo claims that about 40,000 merchants - or roughly 12 percent of all online stores - use the Yahoo e-commerce solution and about 1 million sites use Yahoo's hosting and web design services, E-Commerce Times reports.

The platform's first new feature is a design wizard that will guide the user through the site-building process. After that, an "add-a-product" wizard lets merchants upload product information to their new site, either one item at a time or in groups. The wizards also provide indexing and meta-tag creation to ensure that sites and products are tracked by major search engines.

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