BBC's iPlayer

Broadband users in the UK will likely see service prices go up, given the rising popularity of online video as media owners pass on infrastructure upgrades along to consumers.

According to BBC News, the popularity doesn't stem from 3-minute YouTube videos, but from online video entering the major leagues thanks to services such as Joost and Babelgum, which play full-length programming on-demand and may clog the networks of the island nation. The BBC's own iPlayer is about 30 times more "bandwidth hungry" than a YouTube video.

With Screen Digest predicting the number of pieces of content viewed online will go from 520.2 million to 2.3 billion by 2011, British ISPs are especially worried about their price-sensitive users. ISPs in the UK are already undercharging.