Press release: Mobile phones, the "Indispensable Tool"

According to a new report by Alexander Resources, wireless infotainment service is expected to generate worldwide revenues of $7.2 billion by 2008. However, there are still significant hurdles to overcome to consolidate the market, such as pricing, improved security and privacy measures and, most of all, users' willingness and ability to pay for mobile content.

That last sticking point will be the most difficult hurdle, since it will require consistent investments in marketing in order to tell people about the positive wireless infotainment experience and make them perceive the value of information delivered through mobile phones.