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WhenU Moves to Grow its Own Sales Force

In its ongoing attempt to transform itself to a less controversial online ad company, adware firm WhenU brought in its outside sales force teams under its own roof so that it can better control the media sales process and WhenU's own message in the marketplace, according to ClickZ. It's new 14-member internal sales force largely replaces the role of major external resellers like Conducive, ContextualNet and ClickAdsWork. Much of the internal sales force comes from those three companies.


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