Slightly less popular than
its streetside namesake

After speculation that it might move for at least $10 million, WallStreet.com failed to attract many suitors at the end of its debut auction on Friday.

WallStreet.com's alleged reserve price of $4 million to $5 million was left unmet, with the highest bid coming in at $3 million, reports the New York Post. New bids may be sought on a web-based auction.

WallStreet.com was sold four years ago to undisclosed recipients for about $2.3 million. Since then, it has seen little action.

Porn.com remains the most expensive domain sold this year, having gone for $9.5 million in May.