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U.S. Internet Population Flat for 18 Months

MediaPost via U.S. Internet Growth Rate Coming to an End?

My first column for MediaPost (via my web site, as MediaPost didn't post the charts I assembled, so this is a bonus link). The introduction to my thesis:

Is it just me, or is anyone else concerned with the fact that the growth rate of new Internet users in the United States has turned into a trickle? According to data from both Nielsen//NetRatings and comScore, the growth rate for new Internet users in this country has stalled at around 5%. This doesn't look like a hiccup, either. The U.S. Internet universe has been more or less flat for more than a year


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