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Upside Down 100K Job Service Employs Blogs

Site: Marketing Ladder

Marc Cenedella uses blogs as a customer service tool for his three web-based job search services for $100,000+ executives. No, he's not a headhunter. And the site is not really a job board, either. If you said a job spider you’d be closer. He's turned the typical job listing business model on its head. His sales, marketing and finance lists are sent out to his 43,000 subscribers with about 800 new listings each week. The subscribers pay $25 a month for the service, and the companies with job openings pay nothing.

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