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Unicast TV Recycler Format Spreading

AdWeek: Web Publishers Adopt Unicast Video Commercial

Unicast's "rich" media format, where it allows TV advertisers to recycle creative meant for the tube, continues to find acceptance among major online publishers. CondeNet joined the club, along with biggies like ABCNews, About, MSN and Tribune Interactive.

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Unicast TV Recycler Format Spreading

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