Business Report: Hard-Boiled Egg Advert Cracked by Watchdog
The British for years have made fun of the U.S. for our ridiculous turn to political correctness and general lack of humor. Now it seems the British are becoming just like us. British Internet bank Egg sent an email newsletter out encouraging customers who have hit a negative balance to skip a day of work, grab an Egg bank credit card, and spend, spend, spend. Copy reads, "Can't face the thought of work? Then throw a sickie and bed down for the day, where all you need to think about is how to pamper yourself next," and suggests this as a means to overcome financially-induced depression.
The increasingly PC British Advertising and Standards Authority said, "The tone of the newsletter was irresponsible and could encourage recipients to incur debt at a time when they could least afford it." Egg bank cowered and agreed not to make similar statements in the future.