The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement
Advertisement
MARKETING JOBS

UCLA Study: Internet Stealing 6 Viewing Hours a Week from TV

Ad Age: Internet Erosion of TV Viewing Habits Deepens

Of the 12 hours per week the average user spends on the Internet, about half of that is stolen directly from television watching, according to a study soon to be released by UCLA. For the first time since measurement began, TV usage began a steady decline in 1998.

Search

Related Topics

Advertisement

Subscribe to MarketingVOX|News

Latest interactive marketing news Latest media planning news & facts Latest marketing data & research