Biz Buzz:

• Videology's Acquisition Of LucidMedia Is About Closing The Loop Between Buyers And Sellers
• Amazon Breaks Silence on Ad Ambitions in Advertising Week Foray

How To:

• 5 Tips To Enhance Your QR Code Campaign
• How to Budget and Forecast a Retargeting Campaign

Major Brands:

• The 20 Most Valuable Brands In The World

Mobile Marketing:

• QR codes beat out direct mail in driving response: report
• SMBs Pour Money into Mobile

Pearls of Wisdom:

• Ad Week Panel Recap: Is Digital Advertising Delivering on its Full Potential? 

Privacy:

• DNT: P&G, Walmart, Coke And 30 Other Huge Advertisers Just Humiliated Microsoft
• Facebook makes recommendations to FTC about children’s privacy law

Publishing:

• Adobe: 5 Website Test Ideas for Media Publishers

Retail:

• Retailers Make Strides in Mobile to Enhance In-Store Experience 

Search Engine Marketing:

• New and Improved Share of Voice Reports Now Available in Bing Ads
• Over 5 Million Have Visited the Bing It On Challenge; 33% of Google Primary Users Say They Would Use Bing More After Taking the Challenge
• Google Reportedly Acquiring Facial Recognition Tech Firm Viewdle 

Spam & Anti-Spam:

• Return Path Partners with Symantec to Fight Phishing