Legal/Regulatory:

• Net neutrality advocates blast Google, Verizon plan.

Privacy:

• Google agonizes on privacy as ad world vaults ahead.

Online Ad Market:

• How Skype plans to make money from ads, games and virtual gifts.

• Google quietly tests map view within hotel advertising results.

• Google's latest gaming acquisition: Jambool/Social Gold.

Social Media:

• Twitter nabs a longtime Facebooker And Yelp's first salesperson to drive ad sales.

• Wowd's Facebook client lets users refine their news feed.

• Fluther launches 'Federated': Q&A for any site.

• Restaurants serve perks for loyalty.

Smartphones:

• AT&T lets U-Verse customers download TV episodes to the iPhone.

Measurement & Analytics:

• Whose Tweets matter most?

Biz Buzz:

• Medialets lands $6 million for cross-platform mobile ads and analytics.