Measurement & Analytics:

• Yahoo says that comScore underreported its U.S. page views by 1 billion last June.

• Ad Technology: New Buzzlogic units lets advertisers match consumers with content.

Search:

• Ask.com launches public beta for new answer technology.

• Yahoo Japan teams with Google on search.

• AOL in talks with multiple providers for search deal.

Mobile Marketing:

• Google now able to track mobile clicks.

Smartphones:

• In ruling, iPhone loses bit of a grip on customers.

Social Media:

• Twitter to integrate photos and videos in the stream.

• Check in while checking out - Cardstar adds Foursquare integration.

Pearls of Wisdom:

• 7 ways to use your tracking data to target your email marketing campaign.