By now, you must all know about the Puma "Splooge Ads". Of course the ads are fake and PUMA is denying having anything to do with it but at the same time they fail to realize that it is the biggest intentional or un-intentional viral campaign in recent history.

Of course no company wants that sort of image floating around "tarnishing" their brand, but the buzz is huge on this one.

Take it while you can get it.

Update: Gawker Served cease and desist letter

Please be advised that such offensive image was created without our knowledge or consent and is extremely damaging to the PUMA brand. Your intentional publication of the image will likely injure PUMA's reputation/ good name and excite adverse and derogatory opinions against PUMA. The image is obviously defamatory in nature and PUMA will not tolerate its continued use.