Press Release: iVillage Enters Into 20-Year License Agreement with Tesco.com Subsidiary

Tesco (the largest food retailer in the UK) will purchase iVillage's ownership interest in iVillage UK Ltd. (www.iVillage.co.uk), which will become a wholly-owned subsidiary of Tesco. Additionally, the subsidiary has entered into an up to 20-year agreement whereby it will license from iVillage content and intellectual property, including trademarks and copyrights. […]

Douglas W. McCormick, Chairman & Chief Executive Officer, iVillage Inc., said, "This move is another example of how we are not only executing on our subscription and content-license strategy domestically, but also internationally. Our agreement with Tesco creates a new stream of revenue for iVillage and more deeply establishes our position as a leader in supplying women's content. It also gives Tesco the potential ability to cross-collateralize the iVillage relationship with other communication vehicles including their ISP and offline retail outlets."