Fresh from unleashing his own brand of office enforcement in the US, Terry Tate is now being released on an unsuspecting UK audience.
The promotion is being done by Cake, who have launched a microsite called The Pain Train which is being used to distribute the clips.
As already reported, the Reebok Terry Tate ad has been a huge web success in the US. It is interesting to see that they are now making a deliberate attempt to extend this campaign into other markets via the internet. A classic example of how genuinely entertaining ads can have an impact far from their initial viewing. The ad can be viewed here.
Related:
NYT: Reebok Ad Tackles Nike Commercial
