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Status Report: Yahoo Likes Early Results of Google Ad Test

Microsoft is not amused

Yahoo is pleased with the early results of outsourcing search ads to Google, reports the Wall Street Journal (via Reuters).

The company's satisfaction was leaked by insiders. Neither Yahoo nor Google have formally commented on the results of the test, which has not even lasted a month.

Yahoo recently decided to trial the two-week partnership with Google in an effort to strengthen its resolve against Microsoft's aggressive wooing.

If Google and Yahoo decide to extend their relationship, regulatory issues could present a major stumbling block.

Image credit: Ford Comic.


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