Israeli web entertainment startup KnockaTV promises a unique spin on how audiences watch TV online.
Under the tagline “The People Have Taken Over,” KnockaTV describes itself as a new form of television that lets people decide what's on TV, playing only original videos from web video producers in a professional TV broadcasting style.
According to TechCrunch, the creators of instant messenger service ICQ are the minds behind KnockaTV.
Little else is known about the site since it has not yet entered private beta, other than that it is currently looking for original content producers.
