IAR: Six Apart Trains Guns on 'Comment Spam'
Major publishing and blog platform vendor Six Apart - maker of Movable Type - will soon introduce a new type of "comment spam" zapper that they hope will eliminate the annoying, useless messages littering many sites' comment sections.
The company has kept details close to its vest, but sources involved in the new effort told MarketingVOX that the new system will open up a new, centralized registration system that will help authenticate messages and give a new level of control to publishers. The system opens up the possibility that publishers may be able to eventually choose which members are allowed to post comments, perhaps even cutting people off based on perceived levels of quality in comments.
