As it usually does, it started with the low level jobs. When the recovery started, agencies couldn't find enough assistant media buyers. Then the industry found, as the recovery continued, that it was missing a great many middle managers who normally would have been available, but had been thrown from the bucking industry during the downturn. Now, senior level online executives are finding that the market still hasn't caught up to them. The recovery may be too young to be demanding very senior level positions, although the dearth of open positions may also reflect a more generally accepted role for online marketing, encouraging traditional media executives to take over interactive as one of several channels they manage.