One of the landmark businesses on Second Life, Amsterdam, sold on eBay Monday for $50,000 to a buyer located, appropriately enough, in the Netherlands, said the developer of the popular adult-oriented business, according to Information Week.

Alderman's company, Eros LLC, specializes in adult business on the internet, with 90 percent of its business in Second Life. He said Eros sold Amsterdam so it could concentrate on building a new, much larger sex business in the virtual world. Amsterdam is open to anyone who has entered the game, but the new business will be available only to adults.

Amsterdam's developer, Kevin Alderman of Tampa, Fla., put the site up for sale on eBay last week; it sold at 6:34 a.m. PDT, according to the eBay listing. The buyer didn't bid - paying the asking price outright.

Most newcomers to Second Life visit Amsterdam early on because of both the titillation factor and its attractive, detailed design.