The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement
Advertisement
MARKETING JOBS

Republicans Still Trying to Replicate Dems' Blog Fundraising Success

Wired: The Right Taps Blogs for Bucks

It seems to bug Republican bloggers that the Democrats have been using their blogs to such effect in fundraising. Some are trying to even the score with RedState.org, a group sort of like a Republican MoveOn.org that tries to throw readers to specific sites regarding tight races, where they can presumably throw their support to the right-leaning candidate. It raised $1,000 for its first chosen candidate and isn't likely to blow the doors off Democrat online ad campaigns anytime soon.

Typically, Republican campaign financers have been few in number but high in average donation in the past few decades. When unions are left out of the equation, Democrat campaign financers have tended to be more numerous and smaller donors. It may be that giving a large amount over a blog's e-commerce system may not have the same desired effect as handing over to a needy candidate an envelope with a check in it.

Search

Related Topics

Advertisement

Subscribe to MarketingVOX|News

Latest interactive marketing news Latest media planning news & facts Latest marketing data & research