ClickZ: Is the Bubble Back?

ClickZ set a couple of reporters off to gauge the frothiness of the new Internet exuberance. In the face of $26 million VC fundings, IPOs, and double digit media spending growth estimates, some fear it may be a recurrence of the mindless dot-com era. But when the details are fleshed out, as they are to some degree in the ClickZ piece, it seems this round of spending is concentrated on more rational investments, implying a longer-term trend.