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Prospectiv Direct Acts as E-tailer and Agency

iMedia: Interview: Prospectiv Direct's Jere Doyle

iMedia interviews Jere Doyle Prospectiv Direct's president and CEO. The company maintains its own e-tail frontage as well as helps other companies find targeted, direct means of reaching customers.

Our entire marketing objective is to get someone’s permission, get a lot of data behind them, and find out a lot about that customer for our clients.

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Prospectiv Direct Acts as E-tailer and Agency

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