MediaPost: PromoClock Premieres Desktop Branding App
Promoclock is rolling out its premier product, a desktop clock application that can be branded with advertising messages. Oddly, it is a standalone application that is distributed once on a CD and never gets updated.
"This is your own promotional product, your own branding tool.", says PromoClock Marketing Manager Yakova Kupinsky. "It accomplishes the same goals as a traditional promotional product, but it's geared towards generating web traffic and other online marketing goals."
All well and good as long as your marketing goals never change.
