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PR People Learning All Blog Coverage not Positive

MarketingProfs: The PR Lessons of a Clueless Blog Pitch

B.L. Ochman points out the prickly relationship between PR people and blogs. Many PR people fail to understand the prevalent snarky tone of blogs and fail to comprehend that blog coverage of banal PR swill often involves outright mockery. She also goes on to give the seven key things PR people should take to heart in pitching blog sites.

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PR People Learning All Blog Coverage not Positive

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