The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement
Advertisement
MARKETING JOBS

Online's Promise Makes for Gannett's Ray of Light

Online was the one line item providing a ray of light on Gannett Co.'s earnings statement, reports MediaPost.

Revenue numbers from the sites associated with Gannett-owned TV stations were up 33.5 percent in the second quarter of the year. While visitor stats were up for its newspaper sites, no separate breakout of revenue increases was included.

The growth in visitor numbers, as well as the revenue increases from TV station sites, suggest Gannett is well-positioned to benefit from the increase in spending expected to occur in the local online ad market.

One estimate has Gannett standing to see $480 million in revenue this year from its various web properties.

Search

Related Topics

Advertisement
Related stories:

Subscribe to MarketingVOX|News

Latest interactive marketing news Latest media planning news & facts Latest marketing data & research