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Online to Grow to 5.3 Percent of Adspend in 2005

PaidContent points to a Jack Myers report predicting 30 percent growth for online advertising media budgets in 2005. Myers anticipates much larger spending from large brand organizations that previously eyed the internet more skeptically. Search is to slow its growth to 25 to 30 percent and traditional online display advertising, including pop-ups, will grow 20 to 25 percent. In total, online spending would account for 5.3 percent of all media budgets, up from 4.3 percent.

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