Still the prettiest girl
at the party

YouTube.com accounted for one-third of 9.8 billion videos viewed online in the US in January, according to comScore's Video Metrix.

That total dipped slightly from over 10.1 billion viewed in a record-breaking December 2007, writes MarketingCharts.

Below, the data issued by comScore.

Google Lead Grows

• Google Sites again ranked top US video property in January with nearly 3.4 billion videos viewed (34.3 percent share of videos), gaining 1.7 share points versus the previous month.
• Google's YouTube.com accounted for more than 96 percent of all videos viewed at the property.
• Fox Interactive Media ranked second with 584 million (6 percent), followed by Yahoo Sites with 315 million (3.2 percent) and Microsoft Sites with 199 million (2 percent).

Online Video Viewers

• Over 139 million US Internet users spent an average of 206 minutes per person viewing online video in January.
• Google Sites also attracted the most viewers (80 million), and they spent an average of 110 minutes watching video.
• Fox Interactive attracted the second most viewers (53.9 million), followed by Yahoo Sites (36.3 million) and AOL LLC (21.9 million).

Other Notable Findings from January 2008

• More than three-quarters of the total US internet audience (75.7 percent) viewed online video.
• 78.5 million viewers watched 3.25 billion videos on YouTube.com (41.4 videos per viewer).
• 49.4 million viewers watched 534 million videos on MySpace.com (10.8 videos per viewer).
• The average online video duration was 2.9 minutes.
• The average online video viewer consumed 70 videos.