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Omnicom Buys Rodgers Townsend

Omnicom Group has acquired St. Louis-based ad agency Rodgers Townsend. Financial terms of the deal were not disclosed.

Rodgers Townsend provides advertising, direct marketing, strategic planning, media planning, interactive marketing and design services, writes BtoB Online. The agency will operate autonomously and keep its name. Its clients include AT&T and Monsanto. Cofounders Tim Rodgers and Tom Townsend become CEO and chief creator officer, respectively.

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