Lost reaches from beyond
rerun purgatory
A new report from Nielsen shows young adults are increasingly watching TV at times other than their original broadcasts — on devices that aren't TVs, reports Mediaweek.
56 percent of those studied, ages 18-34, say they catch up on missed episodes of a show online, on portable devices or using a DVR:
Only 21 percent of those over 55 said they would use non-traditional platforms to watch missed shows, with 55 percent saying they would just wait for a rerun.
80 percent of participants in the study say they use DVRs frequently to watch their favorite shows.
ABC.com was the most popular network website for watching streaming programming, with 50 percent of people saying they've visited the site for that purpose:
41 percent said they watch shows on NBC.com and 37 percent have used CBS.com.
Just 24 percent have watched shows on Fox.com and a paltry eight percent have done so on CWTV.com.
