The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement
Advertisement
MARKETING JOBS

New Gym Fights Childhood Obesity with 'Exergaming'


Old-school exergaming

Those concerned about childhood obesity Stateside face a solution: turn the act of playing videogames, beloved sport of the couch potato, into a workout. A new "exergaming" gym called NexGym will get kids - and potentially adults - to do just that, according to Springwise.

The gym will offer over 20 games that encourage children to race bikes over the moon and participate in virtual pro-sporting events.

Search

Related Topics

Advertisement
Related stories:

Subscribe to MarketingVOX|News

Latest interactive marketing news Latest media planning news & facts Latest marketing data & research