MySpace was the brand most searched for in 2006, based on a 52-week average of industry search terms (excluding porn) among all U.S. websites, according to Hitwise (via MediaPost).

Wal-Mart, Target, and Bank of America were the only "real world" brands to crack the list, which Hitwise terms "The Top 10 Searched for Brands."

The list is based on a sample of 10 million U.S. web users:

1. myspace
2. ebay
3. yahoo
4. mapquest
5. craigslist
6. walmart
7. google
8. target
9. match.com
10. bank of america