Tom Bosco has been named VP of video ad sales at MySpace, reports ClickZ.
Bosco takes the title at MySpaceTV, but his responsibilities span the breadth of the social network. MySpaceTV launched earlier this summer and has already become the second most popular domain on the internet.
Video is an increasingly important focus for MySpace as it adds content, not only from the Fox television network, but also a variety of content partners.
Bosco previously worked on the launches of MSN Video and Yahoo Video. It also served on the Interactive Advertising Bureau's committee to set standards for online video ads.