MSN.com Show Competes Directly Against TV Coverage, Wins Sponsors

MSN.com fielded its own video New Years Eve coverage to compete directly against television, according to AdAge. Winning sponsorship from Olympus, Nokia and 1-800-Flowers, MSN presented several different feeds MC'ing the festivities in New York City's Times Square. 1-800-Flowers executive Jennifer Caccovo said they chose MSN because their event coverage was cheaper than the programs offered on television.

Search

Subscribe to MarketingVOX|News

Latest interactive marketing news	Latest media planning news & facts	Latest marketing data & research
Transaction Emails as Marketing Channel? Yes, But Tread Carefully Another Shift for AdMob Next Week Engagement on Google+. Finally LinkedIn Preps for Mobile Ads Top News: Do Not Track tools \| Apple readies iPad 3 apps \| Gamers love to hate Sony	Cumulus Pits Huckabee Against Clear Channel?s Limbaugh LinkedIn to Introduce Advertising in Mobile Apps Upfront Digital: iPad Owners Devour Video \| F-Commerce Lacks Trust \| Twitter/Mac?n Cheese Love New Outdoor Ad Space: The High School Gridiron comScore?s ?2012 U.S. Digital Future in Focus?: Ad Buyers, Planners Face Increased Accountability Upfront TV: HD Ads Untapped \| Fox Business Nukes Lineup \| Hallmark Weighs Scripted Show	Top Radio Advertisers - Hardware / Home Improvement - January 2012 Top Radio Advertisers - Banks and Credit Unions - January 2012 Top Radio Advertiser Product Category - January 2012 TV Still Primary Video Medium, but Mobile Exhibits Fastest Growth More CIOs Planning Mobile App Releases This Year Social Traffic Found Driving Higher Order Values

Latest interactive marketing news

Latest media planning news & facts

Latest marketing data & research

Cumulus Pits Huckabee Against Clear Channel?s Limbaugh

LinkedIn to Introduce Advertising in Mobile Apps

Upfront Digital: iPad Owners Devour Video | F-Commerce Lacks Trust | Twitter/Mac?n Cheese Love

New Outdoor Ad Space: The High School Gridiron

comScore?s ?2012 U.S. Digital Future in Focus?: Ad Buyers, Planners Face Increased Accountability

Upfront TV: HD Ads Untapped | Fox Business Nukes Lineup | Hallmark Weighs Scripted Show

Top Radio Advertisers - Hardware / Home Improvement - January 2012

Top Radio Advertisers - Banks and Credit Unions - January 2012

Top Radio Advertiser Product Category - January 2012

TV Still Primary Video Medium, but Mobile Exhibits Fastest Growth

More CIOs Planning Mobile App Releases This Year

Social Traffic Found Driving Higher Order Values

The Voice of Online Marketing	\| MEDIA KIT \| NEWS TIPS
The latest practical news and developments at the intersection of search, email, social media, mobile marketing, web analytics, online advertising, ecommerce and more.

MSN.com Show Competes Directly Against TV Coverage, Wins Sponsors

Search

Related Topics

utmx_section("Section Name") Subscribe to MarketingVOX|News

Subscribe to MarketingVOX|News