The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement
Advertisement
MARKETING JOBS

MSN Denies that they Plan to Ditch Overture

IAR: Microsoft Denies Paid-Search Plans

Overture Services and Microsoft denied an analyst's report on Wednesday that said Microsoft would develop its own paid-search service that would put its relationship with Overture in jeopardy.

In a research note, SoundView Technology Group's Jordan Rohan cited an internal memo and remarks Steve Ballmer made last week as evidence that Microsoft, whose MSN service provides about one third of Overture's revenue, would develop its own paid-search platform.

"Overture may attempt to deny the gravity of the evidence," Rohan noted, "yet we believe the implications are clear."

Related: Yahoo! to Buy Espotting?

Search

Related Topics

Advertisement

Subscribe to MarketingVOX|News

Latest interactive marketing news Latest media planning news & facts Latest marketing data & research