Globe and Mail: Why Yahoo Is Buying Overture
Reuters: Overture Deal Raises Stakes for Google, MSN
SF Chronicle: Yahoo Tunes Up by Buying Overture
SF Chronicle: Big Mergers Fueling Economic Optimism
Washington Post: Yahoo's Search for Dominance
MSNBC: In 'Search' of an Online Ad Rebound
IAR: Yahoo! Move Alters Paid Inclusion Industry
Search Engine Watch: Yahoo To Buy Overture
WSJ.com: Rising Clout of Google Prompts Rush by Internet Rivals to Adapt
MediaPost: Yahoo!'s Purchase of Overture Reveals Rot
A round-up of analysis from around the media about the biggest merger in the space in a while. I particularly like column from the Globe & Mail: "[T]he main reason why the Internet portal is paying $1.63-billion (U.S.) in stock and cash for the search term company is that the business generated by Overture accounts for about half of Yahoo's operating cash flow. There's another compelling reason too — and it starts with the letter G and ends in 'oogle.'"
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