IAR: McDonald's Holds 'Wi-Fi Sweepstakes'

While I might consider McDonald's wi-fi experiment slightly dubious, I always love to see marketers asking customers what they think. McDonald's, which recently started offering wireless Internet access in many of its restaurants in major U.S. cities, is now offering San Franciscans a chance to win an IBM ThinkPad in exchange for filling out a survey if they log in via wi-fi at participating locations.