The Age: Advertising guru warns war will delay recovery
Chicago Business: War threatens to spoil advertising party
Chicago Business Survey: The threat of war
ExecutiveSummary.com: Marketing During War Time
Various reflections on what a war with Iraq will mean for the advertising industry. Australia's The Age has a thoughtful interview with 40-year industry veteran Phil Dusenberry, chairman of North American agency BBDO, and Crain's Chicago Business carries a Reuters piece that quotes a number of industry experts, including Merrill Lynch analyst Tom Deitz, long-time ad industry analyst Jack Myers and ZenithOptimedia research. I posted more of my own thoughts on the question to ExecutiveSummary.com. The bottom line is, Make sure your seatbelts are still fastened, as the bumby ride is not over yet.
