AdWeek: LasVegas.com Rolls Out Ads From I-Traffic

LasVegas.com, the one-year-old Las Vegas destination site has launched an ad campaign to promote itself. The campaign, which was created by Omnicom Group's I-Traffic and plays up the city's skyline, will begin next week with a teaser campaign on Yahoo and iWon. The teaser will be followed by executions promoting specific points of interest. Creative will consist of flash and audio-enabled ad units. I-Traffic won the business in September following an agency review.