The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement
Advertisement
MARKETING JOBS

Keynote Picks up Third Web Research Firm

Internet Retailer: Keynote to acquire Vividence Corp

Keynote, famed as the maker of website performance measurement tools that report how terrible major e-commerce firm sites do each Christmas season, purchased Vividence, the online customer research tool maker. Keynote previously acquired two other online research firms: Enviz and NetRaker. Keynote will pay $20 million in cash with a possible additional $6 million in performance-oriented payments.

Search

Related Topics

Advertisement

Subscribe to MarketingVOX|News

Latest interactive marketing news Latest media planning news & facts Latest marketing data & research