Documenting Olympian dreams
...with Band-Aids in tow

Johnson & Johnson is producing a number of Olympic-themed webisodes to promote its sponsorship of the upcoming games.

"The Family Room" series documents eight Olympic athletes as they prepare for competition in Beijing. Each episode runs five to seven minutes, with use of both professional and amateur videos. New ones will appear each Sunday following the March 2nd premiere.

NBC will promote the online series on The Today Show and other proprietary media.

Johnson & Johnson will be use the series site to run ads for a number of its products, including Zyrtec and Band-Aid. View the webisodes on iVillage.