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iVillage bUys gURL.com

IAR: iVillage Acquires gURL.com
Crain's NY: iVillage Makes First Foray Into Teen Space

Women's site iVillage bought the teen site gURL.com. Terms were not disclosed. gURL.com was purchased by Primedia - owner of Tiger Beat, among other titles in the genre - in 2001 from dELiA*s.

June figures from comScore Media Metrix showed iVillage was the 10th most visited site, attracting about 15 million visitors.

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iVillage bUys gURL.com

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