Anders Jacobsen: Viral Marketing: IShaggedHere.com

Covered here earlier, IShaggedHere.com, a website where people can go and list the details of their sexual conquests, is promoting itself through a sticker campaign in the city of London. It has the names and dates of sexual conquests but, as Anders points out, it seems manufactured as all the handwriting is the same.

On the site, however, there is a place where you can enter the info that appears on the stickers so maybe that is where the sticker content comes from.

Maybe our viral guru, Robert Loch, would like to comment further on this?