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Internet Ad Revenues Up Five Percent

IAB: Q3 Interactive Advertising Revenues Hit Highest Level since 2001

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The IAB released its ad spending figures for Q3 from PricewaterhouseCoopers, which show a five percent increase over Q2 2003 and a 20 percent increase over Q3 2002. Ad revenue for Q3 totaled $1.75 billion, the highest since Q3 of 2001 and the fourth consecutive quarterly gain.

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