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Industry Buzz & Snippets: 12/13/07


SPAM in a CAN
still spells trouble

Signs of Doom:

  • Classmates.com has decided against pursuing an initial public offering. The parent company said the market just isn't in the right place.
  • Barracuda Networks issued a report saying 90 to 95 percent of all email sent is spam, which it asserts means the CAN-SPAM Act just isn't working.

Google:

  • A new AdSense unit that scrolls, allowing for more ads in a small piece of online real estate, is being tested by Google.
  • House Republican Joe Barton, who sits on the House Energy and Commerce Committee, has issued a letter to Google asking questions related to privacy issues relating to its acquisition of DoubleClick.
  • Two consumer groups asked the chairwoman of the FTC to excuse herself from the Google/DoubleClick case because her husband works for a law firm representing DoubleClick.

Tools and Software:

  • Mio.TV was launched as a downloadable desktop app geared toward a Hispanic audience. It allows them to view and share videos, photos, documents and more. The site will feature original programming at launch, with more to come.
  • Facebook decided the best defense against OpenSocial is a good offense and is making its platform available to other social networks, including Bebo.
  • Vivendi and Greystripe are bringing ad-supported games to the mobile platform.

Europe:

  • Microsoft bought Multimap, a UK-based online mapping company that also offers hotel and restaurant reservation booking. The site will be integrated into Search and Virtual Earth products.
  • According to a new study from Ofcam, four out of 10 British adults visited a social network site in '06, making it the most active social network using part of Europe.

Executive Shifts:

  • Omar Tawakol left Medio Systems to create BlueKai, which Meido announced it would work with, even though what BlueKai is going to be doing is still unclear.

Biz Buzz:

  • Michael Arrington started the bidding at $250,000 for the assets of Edgeio, a classifieds listing site he started and which shut down last week.
  • Further proof that social networks are the new search portal comes as Jason Calacanis adds social networking functionality to his human-powered search site Mahalo.
  • Rhapsody will provide digital music to MOG that can be shared among the community's members.

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