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MARKETING JOBS

Industry Buzz & Snippets: 11/19/09

Ad Procurement:

  • Three ways clients can push ad agencies to save money.

Email Marketing:

  • Managing email subscriber expectations during the holidays.
  • Email plays large role in small business marketing.

Search:

  • New site hierarchies incorporated into Google search results.
  • Google: Take advantage of our Advanced Reports feature.

Black Friday Ads:

  • Wal-Mart's Black Friday ad: TVs are top deal.

Smartphones:

  • Rumor mill gears up for Google smartphone.

E-Readers

  • Sony says e-reader shipments may miss holidays.
  • Condé Nast preparing e-reader version of Wired magazine.

Mobile Computing:

  • The Apple tablet is dead.

Productivity Software:

  • Office 2010: At last, the suite that users built.

OS:

  • Google's Chrome may shift the OS landscape.

Gaming:

  • US PlayStation3 sales leap 70% in October.

Legal/Regulatory Issues:

  • Judge denies AT&T's request to halt Verizon ads.

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