Ad Platforms:

• Former Havas digital chief wants to simpli.fi ad targeting of online searchers.

• Online video gets an ad exchange.

Search:

• Google maintains lead, social search gaining.

Measurement & Analytics:

• 5 new things marketers should know about analytics.

Smartphones:

• Microsoft's Windows phone 7 series: a hard reset of its mobile business.

• RIM debuts new BlackBerry browser to challenge iPhone.

• HTC Desire steals a bit of the spotlight from the Nexus One.

• SlingPlayer video app goes 3G on iPhone.

• Acer debuts beTouch, newTouch and Ferrari smartphones.

Social Media:

• Single Facebook users are more negative than others.

Privacy:

• Google mulls further changes to Buzz.

Mobile Computing:

• Software directs mobile industry.

• Apple to wrap digital books in FairPlay copy protection.

Telecom:

• Verizon, GSMA update LTE rollout plans.

Web 2.0:

• Gawker does its first ever acquisition - Cityfile.

Security:

• Google Buzz already attracting spammers.