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Industry Buzz & Snippets: 02/01/10

Analytics:

  • Finding errors in your Google analytics tracking code.

Ad Pricing:

  • Highest CPL rates in entertainment and health verticals.

Email Marketing:

  • How unengaged recipients hurt delivery and what to do about it.
  • 6 years since Sender-ID and DKIM started.

Social Media:

  • At home moms more likely to be social.

Smartphones:

  • Handmark offers Tweetcaster client for Android.
  • Nearly half of smartphone users never buy an app.

Search:

  • Google may be crawling AJAX now - how to best take advantage of it.

E-Readers:

  • E-book pricing put into turmoil.

Legal/Regulatory:

  • Google score partial victory in street view lawsuit.

Gaming:

  • Nintendo profit drops as Wii sales slow.
  • Interview with Mark Pincus, founder and CEO of Zynga, the online social games company.

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