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Industry Buzz & Snippets: 01/07/10

Analytics:

  • AdClick tracking vs. web analytics: why are the numbers so different?

Industry:

  • MTV, Crisp partner on mobile ads.
  • AOL seeks new ways to integrate brands with AIM.

Email marketing:

  • Results of Email Experience Council's sidescrolling Season's Greetings campaign.

Social Media:

  • New Facebook iPhone application launches, adds notifications and contact sync.

Search:

  • New ways to optimize Content Network campaigns.
  • On2 shareholders get their wish: Google adds $26.5 million in final offer.
  • Bing cuts into Google's market share in the US.
  • Microsoft's Bing to be default search engine on HP PCs worldwide.
  • Google Caffeine results now going live?

Web 2.0:

  • Ford to bring iPod-style controls, social networking into cars.
  • Graphic.ly creates the digital comic book store.

Mobile Computing:

  • Smartphones: AT&T to sell Android devices.
  • Motorola debuts Backflip handset.

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